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The best in a new and diverse generation is about to make its claim on future stardom with a wave of new accents and surprising possibilities that could further re-make the face of the game. It used to be as familiar as a cheeseburger and fries. But today it’s more like an international food court.

“A lot is happening in boxing,” Top Rank promoter Bob Arum said Tuesday in a conference call. “And it happens real quick.”

So quickly, in fact, that Arum looks around and sees the American brand facing more challenges than perhaps it ever has, especially from fighters from the former Soviet Union.

Arum’s search for a few good Americans in the New Year starts with Mikey Garcia, who defends his junior-lightweight title in a significant test of his pound-for-pound credentials on January 25 against Juan Carlos Burgos at New York’s Madison Square Garden in an HBO-televised bout.

“Mikey is one of the few American stars in boxing,” Arum said. “We have Mikey and Andre Ward, Floyd Mayweather and Timothy Bradley. There are not many other Americans who qualify as superstars.”

Not everybody is sure that Garcia qualifies for super-stardom. But Arum mentioned him because of the potential he has exhibited over the last two years. The unbeaten Garcia’s thorough skill set looks like a good fit for a place alongside better-known names in bouts that could transform him into a pay-per-view attraction. Garcia-Burgos is not a PPV bout.

In Tuesday’s call, Arum mentioned Manny Pacquiao, one of the biggest PPV draws in the business , as a possibility. That alone is a sure sign that Garcia has arrived. It was the first time his name has been thrown into the Pacquiao mix. At 130 pounds, however, Garcia is still a couple of weight classes lighter than Pacquiao.
Garcia didn’t mention the Filipino by name. But he did say he’d consider a move up in weight.

“We will have to look at the options after this fight,” said Garcia, who was in Macao in November for Pacquaio’s welterweight victory over Oxnard, Calif., stablemate Brandon Rios. “Hopefully, everything turns out well next week and we can move forward with our plans. We’d have to look at the top fighters in the next weight class, and if I do that, I have to grow into the weight class.

“I would like to unify the titles before moving up, but if there is something better at 135 then I will go there. Then I can unify the titles there or move up to 140, if the right fight is there.”

A more immediate option might be Vasyl Lomachenko, the two-time Olympic gold medalist who in October won a major featherweight title in his first and only pro fight.

Lomachenko, a Ukrainian and one of the greatest boxers in Olympic history, is among emerging fighters from the former Soviet empire. He joins Gennady Golovkin, Sergey Kovalev and Ruslan Provodnikov in an Eastern Boxing Bloc that had a profound impact in 2013 and could have an even bigger one in 2014.

Arum said he envisioned Garcia “taking on a lot of these non-Americans in really big fights.”

But, Arum said, “where that takes him, I’m not sure.”

A spot the in pound-for-pound debate sounds like a pretty good place.

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