By Norm Frauenheim-
Tyson Fury’s surprising deal with ESPN and Bob Arum’s Top Rank as co-promoter is generating further talk about a division that not long ago was dormant.
Dormant, as in dead.
It’s hard to judge whether it’s just more noise for all of those social-media mega-phones or a true buzz that foretells a heavyweight revival. The hope here is a revival. There probably will never be another era quite like Ali, Frazier and Foreman. Still, there’s nothing quite like the dynamic elements of a good heavyweight fight. Proof of that was in the drama generated in the Fury-Deontay Wilder draw on Dec. 1.
On the skillset scale, Fury and Wilder will never be ranked among the heavyweight legends. Yet, Fury and Wilder reminded us that heavyweight power separates the division from the rest of the weight classes. Explosive drama is always there, lurking in every punch. Wilder landed a couple of them. Fury got up from both of them. It was dangerous. It was beautiful. It was classic, if only for the way it summed up why the division has always been a sport unto itself. To wit: There are the heavyweights and everybody else.
It’s hard to know whether Fury’s new deal will lead to the immediate Wilder rematch that seemed so inevitable just a week ago. Then, May 18 was projected. Maybe, that date gets pushed to later this year.
In large part, there’s timing. The announcement last week that the UK’s Anthony Joshua’s American debut against Jarrell Miller will happen on June 1 at New York’s Madison Square Garden. Two of the biggest heavyweight fights in years within a couple weeks of each other might be hard to market and harder to sell, especially on pay-per-view. Also, a lot of attention and pay-per-view dollars will be spent on the middleweight fight between Canelo Alvarez and Danny Jacobs on May 4.
May is crowded. A date in October or November or December might be a better time for the Fury-Wilder sequel. The public appetite will still be there, buoyed in part by what happens in Joshua-Miller. The ongoing buzz in the wake of the Fury deal with ESPN and Top Rank is a sign of a reawakening in interest in what was once known as the flagship division.
That flagship disappeared like the Navy’s old class of battleships. But it’s lore and legends are still afloat in the public imagination. You can hear it. An intriguing element is what a healthy heavyweight division can do for the rest of the business.
There was a time when many thought boxing was only as good as the heavyweights. Subsequently, that was disproved by Oscar De La Hoya, Floyd Mayweather and Manny Pacquiao. But it’s fair to argue that the sport sank to the so-called fringes during the post-Mike Tyson days. Suddenly, however, networks and streaming services increasingly want boxing.
They need bouts, which means they need boxers. For now, the business remains paralyzed by the Byzantine patchwork of rival promoters. Their reluctance to do business with each other continues to keep some of the best fights from happening.
But that’s not sustainable. At some point, Top Rank’s Terence Crawford and PBC’s Errol Spence Jr. will run the table on the available number of boxers within their respective promotional stables. The fans will demand they fight. Crawford and Spence might demand it too. The guess here, however, is that the networks will make it happen.
Fury’s deal opens the door for that to happen. Arum says he has reached out to Wilder with what he calls a “terrific” deal for the rematch. Wilder, like Spence, is a star under the PBC umbrella. If a deal for Fury-Wilder can be made, other dominoes could fall. There’s the aforementioned Spence-Crawford. If Mikey Garcia goes back to lightweight or junior-welter after his risky jump to 147 pounds against Spence on March 16, maybe we the long-talked-about Garcia-Vasiliy Lomachenko fight can happen.
It all starts with some renewed talking, and we’ve heard a lot of that this week.
