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By Norm Frauenheim-

Canelo Alvarez is fighting for history. At least, he was, pre-pandemic, last November in his light-heavyweight stoppage of Sergey Kovalev. But history, like profit, has been suspended for who-knows-how-long because of COVID-19.

Alvarez is lucky. He was a wealthy man before the virus appeared and spread its deadly appendages like a weapon of mass destruction. Over just three fights in his rich DAZN deal, he earned $97.5 million, more than enough to pay for a lifetime of bills and a few Ferraris.

Canelo doesn’t have to fight, unlike most in the prize-fighting profession who are praying for some sort of paycheck in studio shows that figure to begin next month. But if money isn’t a motivation anymore, Canelo’s immense pride is. That’s why the reigning middleweight champion talked – and talked — about history before an 11th-round knockout of Kovalev Nov. 2 at Las Vegas’ MGM Grand in his first and only fight at 175 pounds.

For Alvarez, history isn’t complicated. It’s simple. Singular. Julio Cesar Chavez is the defining face of Mexico’s fabled boxing history. He was when Canelo was born in 1990. He has been ever since.

In winning a title in a fourth weight class, Canelo had begun his monumental pursuit of supplanting Chavez. His run at history was underway. Now, a pandemic-altered landscape includes a potential dilemma for Canelo and DAZN.

History or profit?

Money or legacy?

Canelo’s claim on legacy is hard to make, much less sustain, when he’s not fighting. Inactivity opens the way to a skepticism that’s hard to counter. Think of LeBron James in his great debate over who’s The GOAT: James or Jordan?  James’ only argument is to play, just play. Yet just as the pandemic shuts down the NBA, the ESPN documentary, The Last Dance, reminds us just how good Michael Jordan was. Without another season and another title run, James has no way to further his claim on being basketball’s best ever.

James has to play.

Canelo has to fight.

Until then, it’s hard to argue with legendary trainer Nacho Beristain, who questions whether Canelo will be remembered as Mexico’s best ever.

“I think it is going to be a little difficult for him to end up being one of the best fighters to come out of Mexico,’’ Beristain told El Boxcast. “He is a good fighter, no doubt about that. I particularly feel how he boxes is attractive. But for him to be the best pound-for-pound, he’s not and he’s not going to be.

“I think they are intelligently evading some middleweight fighters who may harm him and are taking care of his career because they are making a lot of money. To a certain extent he is good, but I think he is not the best.”

The money is a staggering complication, the proverbial devil in the looming dilemma.

It’s easy to say that making history is the goal when you’re making $32.5 million-a-fight. That has been Canelo’s guarantee for each fight in the landmark, $365-million contract he signed with DAZN in 2018. He beat Rocky Fielding, Danny Jacobs and Kovalev in the first three bouts of an 11-fight deal. They were solid victories, but forgettable on a historical scale. Canelo, a former junior-middleweight champion, won a fringe 168-pound title against Fielding, retained his middleweight supremacy against Jacobs and won a fourth division title against a fading fighter, yet a known name in Kovalev.

Short-term, it did not answer questions still lingering in the wake of two fights with Gennadiy Golovkin. There was a draw and then a narrow scorecard victory for Canelo, who won a majority decision in the rematch. History and DAZN demand something definitive. But the world is operating on a different a timetable these days. Tick-tock, we’re all on the pandemic clock. There was talk about a third GGG-Canelo fight in September. Then, there was talk of interim bouts — Canelo-versus-Billy Joe Saunders and GGG-versus-Kamil Szeremeta before the final leg in a trilogy.

“We realistically want two fights this year,” Canelo trainer Eddy Reynoso told Box Azteca. “We couldn’t fight in May, so we are looking at September and December. We’re talking about [opponents] like Billy Joe Saunders.

“There’s also Caleb Plant and the WBC world titleholder at 168 pounds [David Benavidez]. There are several [options] … Golovkin could be the fight for December. His people have already said that he doesn’t want to fight Canelo until after the [Kamil Szeremeta] fight.”

When fights were cancelled, DAZN lost subscribers. Can the streaming network even afford to pay Canelo his minimum anymore? Will former subscribers renew after months of lost wages? Would Canelo be willing to make less money while he tries to make history?

Only the virus knows.

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